We are continually amazed by how many organizations gather extensive customer data and then do nothing with it. While we are not a fan of one-size-fits-all marketing plans, there really does seem to be an e-mail marketing need in every field.
Direct marketing really is becoming the 800-pound gorilla here. The Direct Marketing Association has released several studies showing the power of e-mail ROI, yet there are stil many organizations that do not see it as worthwhile, or see it as difficult to implement and manage, or do not view it as cost-effective.
Valued reader, if you unfortunately fall into any of those camps, please feel free to call us for a 100% free consultation. A quick chat about e-mail marketing, and how it can make your customers like you more. We have yet to have a customer who was disappointed with e-mail marketing.
“David offers an incredible amount of diversity in developing marketing and sales programs, and has the hallmark of great managers - he asks questions and probes before devising a winning strategy.”
~ Business Manager, Miele 